Once upon a time, in an enchanted land far, far away, lived a bevy of beautiful princesses.

As the years passed by, they grew up, and as they grew up they discovered . . . princes, and woodcutters and dragon slayers.

Suddenly in Fairyland there was a gap in the market for spellbinding lingerie, fit for a princess.

And so Sista Shei was born.

Little sister to the So Shei lingerie brand, Sista Shei was created to supply the demand of a younger customer, who wanted the same quality as big sis but wanted vibrant colours and unconventional cuts.

One day her prince will come. . . and she wants to be looking like a princess when he does!

Figleaves

Sista Shei say it with flowers with Summer lingerie collection
14th May 2009
Sista Shei lingerie regularly graces the pages of the fashion glossies thanks to its unusual cuts and funky prints. New this season is the Daisies Balconette Bra which features a pink floral design with light foam padded half cups, edged with lace. more