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Mimi Holliday BrasDespite its upmarket image (its lingerie comes wrapped in tissue and baby pink boxes), Mimi Holliday is in fact the affordable sister label of luxury lingerie outfit, Damaris.

Whereas a pair of Damaris knickers can cost up to £3,000 a pair, Mimi Holliday start at £25 for a pair of knickers and go up to £50 for a bra.

The twice annual collections are epitomised by Bardoesque structured Balcony bras and skimming hipster knickers.

Mimi Holliday Stockists

Figleaves

House Of Fraser

John Lewis

Mio Destino

Latest News From Mimi Holliday

Mimi Holliday, Myla, Huit, Emporio Armani - all half price in the John Lewis Lingerie Clearance
2
5th June 2011
John Lewis is currently holding a massive Clearance Sale with some of the biggest names in luxury lingerie all at half price. Choose from Stella McCartney, Myla, Fauve, Elle Macpherson, Princesse Tam Tam, Mimi Holliday, Huit and a dozen more of your favourite brands in cup sizes 28A to 38G.
more


10% off full price bras and lingerie at BeCheeky with this promotional code
1st
February 2011
To get you in the mood for Valentine's Day, BeCheeky have not only created a special Valentine's Shop full of gorgeous lingerie including Mimi Holliday, but are offering 10% off all full price items when you enter the Promotional Code CHEEKYLOVES at the checkout (code expires at noon on Saturday the 12th of February 2011). more


Up to 75% off bras, lingerie and nightwear in the Mio Destino Sale
30th December 2010
There's up to 70% off big name bras, lingerie and nightwear including Marlies Dekkers, Simone Perele and Mimi Holliday in the Mio Destino Sale. more


Reveal your darker side with Mimi Holliday's Minuit bra set
1
8th November 2010
Mimi Holliday's love affair with polka dot designs continues into Autumn Winter 2010 with the Minuit Balcony Bra and lingerie collection. Made from soft silk chiffon, the bottom hem and cups of the Minuit Balcony Bra are decorated with a racey black mesh style to give a subtle sexy attitude. more


We're all going on a Mimi Holliday!
26th February 2010
Mimi Holliday's Spring Summer 10 Collection includes the ever popular Bisou Bisou Padded Plunge Bra in ornament-red delicately laid over nude silk satin. more


Mimi Holliday's new collection is knee deep in silk and lace
6th February 2009
Mimi Holliday's use of black lace and bronze silk makes their Knee Deep bra and knicker set simply irresistible. more
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