Mimi Holliday
Despite its upmarket image (its lingerie comes wrapped in tissue and baby pink boxes), Mimi Holliday is in fact the affordable sister label of luxury lingerie outfit, Damaris.
Whereas a pair of Damaris knickers can cost up to £3,000 a pair, Mimi Holliday start at £25 for a pair of knickers and go up to £50 for a bra.
The twice annual collections are epitomised by Bardoesque structured Balcony bras and skimming hipster knickers.
Mimi Holliday Stockists
Figleaves
Amazon
Mimi Holliday Discount Code
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