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The Vanity Fair lingerie brand has been renamed Bestform. The owners of both brands have decided that it would be better to have one brand name and Bestform Lingerie it is (the successful Vanity Fair Pretty Plus brand was actually inspired by sister French brand, Bestform Lingerie).

So it's goodbye to Vanity Fair, but not to the renowned quality, fit, shaping and support of its lingerie.

Bestform Lingerie is the ideal solution for ladies searching for the perfect plus size bra as it offers full support, coverage and comfort, while being affordable too.

Bestform Stockists

Bestform Discount Code

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Latest News from Bestform

New in - the Bestform Stockholm bra in sultry black

20th July 2017 
Check out the Stockholm bra, the latest offering from Bestform, This fully lined, full cup bra is sure to be an instant hit with its underwired three sectioned cups and side bones making it supportive and comfortable and ideal for the fuller bust . High apex, adjustable straps make it easy on the shoulders too. The openwork stripe gives it a geometric, modern look and it's finished with a satin bow and silver 'B' detail in the middle. Available in sizes 32D-G, 34B-38G, 40B-F, 42B-DD and 44B, it costs £28 and is certain to become a key piece in your underwear drawer. Matching knickers available separately. more...

Bestform is in great form with this gorgeous new support bra

6th June 2017 
The Bestform Marilyn Underwired Support Bra is a beautiful body shaping bra that offers the wearer maximum comfort. The ultra comfortable padded straps can be adjusted for a perfect fit and the three section cups with side panel support prevents your breasts from spilling sideways and can make them look smaller and firmer. Made from soft feel fabrics in delicate poudre colour with contrasting brown lace-up pattern for corsetry effect, it is finished with a delicate lace trim at the necklineand is available online in sizes 34C - 42F and 44D, for £28. Complete the look with matching body shaping panty girdle (£18) made from strong soft feel fabrics and finished with firm tummy control panel to the front. more...

Top choice T-shirt bra - The Bestform Moulded Cup T-Shirt Bra

12th August 2016
T-shirt bras (also called smooth line bras) are designed to create a smooth outline with nipple cover when worn under t-shirts and other tight fitting tops. The convertible T-shirt bra from Bestform is a non wired full cup T-shirt bra with soft moulded cups, available in nude or white and is one of our top picks for T-shirt bras this month (click here to see the others). The smooth fit makes it great under tight fitting clothing and it's versatile too as it can be worn as a multiway bra. Rates highly for comfort, support and versatility. And at £23, it's good value too.

If you suffer from back pain try the Posture Control Bra from Bestform

17th January 2013 
If you suffer from back and shoulder pain, Bestform's Posture Control Bra could be just what the doctor ordered. This soft cotton cup non-wired bra features a crossover control panel at the back which gently pulls back your shoulders, helping to give you better posture and eliminating the rounded shoulder appearance.